Bob Ackland Bob Ackland

SmartMountain

It is a busy Saturday in February, and the mountain is straining under several thousand skiers and riders. All lifts are turning, parking lots are overfull, lodges are jammed, and all looks good. Then the day quickly turns 180 degrees.

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Bob Ackland Bob Ackland

The Advantages of Digital

The touch points the ski area has with its customers are many and making that easier for the customers is logical and sound business.  The ultimate goal of digital tools is to meet customer expectations and higher levels of customer satisfaction.

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Bob Ackland Bob Ackland

Bob’s Bits for July 2023

Not sure what to think about the national weather – heat, tornados, and flooding. Thoughts and prayers go out to those suffering from the impacts of these violent acts of nature.

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Bob Ackland Bob Ackland

Managers- Establishing Legitimacy

Managers who achieve legitimacy have a higher level of trust and influence. This legitimacy will be gained by consistently demonstrating specific behaviors.

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Bob Ackland Bob Ackland

SmartMountain–Where it All Comes Together

One of the many things I have learned in my Steep Management experience is that mountain operation management, VP to front-line managers, wants a way of tying all the various functions together.

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Bob Ackland Bob Ackland

Strategy & Staff Alignment

I often talk about organizational health, and you have heard me talk about alignment.  It is part of the glue that holds everything together positively.  Without alignment, any organization has poor communication, high turnover, and low morale.

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Bob Ackland Bob Ackland

Bob’s Bits May 2023

What a beautiful stretch of weather we have had in Vermont this past week.  Even had three ski areas offering skiing the first weekend in May; two are the result of snowmaking and the third could stretch the natural snow phenomenon but snowmaking played a role.

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Bob Ackland Bob Ackland

Bob’s Bits for March/April 2023

In the previous Steep newsletter, I commented on winter weather being split between the East and West, but now the East has a winter and the West, especially California, and Utah, is getting an overload of storms.

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